Traceability

Every product has its “CV”

--Han Yumei, the story about Borsch Group (Wuxi) staff canteen management and METRO

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As the manager of Borsch Group (Wuxi) staff cafeteria, she is responsible for providing over 4,000 portions of meals daily and delivering custom daily menus for employees and catering menus for administrators for this Fortune 500 Company. When being asked about thoughts on her own profession, Han Yumei summarizes in three words, dedication, consideration and professionalism. It’s also her attitude toward life.


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A good staff canteen should not only meet employee meal program needs but also take the lead in the industry. As “Allowing employees to eat at ease” is the ultimate goal of Han, she has placed particular attention to securing the safety of foodstuffs. As a result, Han chooses to collaborate with METRO. Through scanning on the traceable barcode on METRO item packaging, she can gain access to foodstuff information from growing, harvesting to processing. METRO’s powerful traceability system enables her to monitor the whole growth process of foodstuffs, capturing the details and tracing to their source at any time.

A good staff canteen should not only meet employee meal program needs but also take the lead in the industry. As “Allowing employees to eat at ease” is the ultimate goal of Han, she has placed particular attention to securing the safety of foodstuffs. As a result, Han chooses to collaborate with METRO. Through scanning on the traceable barcode on METRO item packaging, she can gain access to foodstuff information from growing, harvesting to processing. METRO’s powerful traceability system enables her to monitor the whole growth process of foodstuffs, capturing the details and tracing to their source at any time.



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To allow customers eating at ease, we must make sure the realization of proverb “seeing is believing.” A traceability system, Star Farm, has been developed to record information “from farm to market” to reduce food safety risk, save management costs, and also enhance the reputation of METRO in terms of food quality and safety. While helping farmers increase productivity and efficiency, METRO is able to ensure maximum quality and safety from the source when consumers can scan traceable barcode on items’ packaging.
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Relying on such international standards as GFSI, IFS and Global G.A.P., METRO has provided training to farmers and agricultural cooperatives, and established the Management Audit Services (MAS) audit system that aligns with China’s condition, producing quality agricultural products. METRO also requires farmers monitoring and testing the growing environment of crops to ensure that soil, irrigation water and processing water will meet national standard; meanwhile, METRO is concerned about environmental protection and sustainable development. In addition, METRO helps farmers participating in the training program design well-defined traceable system while carrying out regular or irregular auditing from the food source to record information and control quality.
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Alongside control over the source, METRO imposes equally strict control and follow-up on foodstuffs’ processing, shipment and sales. Meanwhile, METRO’s well-trained technicians will make constant maintenance and update on traceability system ensuring the up-to-date of information traced and the traceability of every process. Expose the quality to the consumers.

In the case of apple, you only need to scan its barcode via smartphone App divulging its growth process including the address of fruit garden, the size of the garden, soil condition and growers; you can also follow through the whole process of apple being pruned, picked, selected, packaged and transported, even grasping the information on vehicle and transportation temperature.
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Up to now, METRO has established traceability system covering five major categories -- fruit & vegetable, meat & poultry, dairy product, sea food and comprehensive—over 3,000 items In the future, METRO will gradually further the depth and breadth of agricultural collaboration, providing consumers with high-quality, safe and traceable products.

METRO keeps track of information on growing, picking, processing and selling. Customers only need to scan traceable barcode to observe every step of products to their palate. Thus, Han Yumei like follow consumers chooses METRO’s traceability system and its visible quality.



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